80% of organizations (and consumers) believe more sustainable products are more expensive products. The last 10 years, Desso has been proving that more responsible products go hand in hand with growth in revenue, margin and customer value.
In this webinar, Desso and Möbius will talk about the key success factors of circularity and cradle-to-cradle, including the impact on product design, the supply chain, commercial partnerships and, last but not least, changing the business model.
Erik De Bisschop is key strategic account manager and cradle-to-cradle ambassador at Desso. Mathias Fahy is sustainability expert at Möbius.
Looking forward to your participation!
Who is Desso and why are they embracing cradle-to-cradle?
Desso is a global flooring textile manufacturer with a clear vision: being the world leader in making environmentally responsible flooring products that deliver outstanding value and thus contribute to people’s health and wellbeing. From 2006 to 2016, Desso grew to a € 3 bio organization through a relentless focus on responsible products. How? By adopting the cradle-to-cradle approach in product design and forging smart partnerships!