One way to bring the concepts of the circular economy successfully to the market is by ‘servicising’ your product portfolio: customers don’t buy your products anymore, but consume it as a service – on the go.
Organizing for these new types of circular business models proves to be challenging. This webinar will present you a tangible approach and toolset on how to go about in discovering, formulating and implementing your product-as-a-service system and how this was applied at the Belgian Lighting Equipment Producer ETAP.
- Turning products into services: an introduction
- The strategic rationale of product-as-a-service systems
- Cases in point on product-a-a-service
- A practical toolset to transition to your own product-as-a-service system
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