Arlanxeo was in the process of a major organizational change to combine 3 separate business lines into one new functional business unit. Möbius was asked to design and implement the IBP organization and structure, wherein all products would fit.
The major challenges in this project at start were:
- No clear vision and strategy for Supply Chain Management, and its place within Arlanxeo
- Large difference in characteristics and maturity level in the 3 business lines
- Global presence in Europe, Asia, and the Americas, with 9 sites in 6 countries
ARLANXEO is one of the world’s largest producers of synthetic rubber and a wholly owned subsidiary of Saudi Aramco, a leading producer of energy and chemicals. ARLANXEO develops, produces and markets high-performance rubbers, and has a presence of more than 12 production sites in 9 countries, and 7 innovation centers around the world. Its products are used for a wide range of applications: from the automotive and tire industries to the electrical, construction and oil and gas industries.
Before project start, an assessment was done to find out the status of IBP within the business unit:
- Interview sessions of all relevant stakeholders (12x)
- Observation of existing IBP and sub-meetings for the 3 business lines, global and regional (10x)
After the assessment it was agreed to perform an approach in 3 tracks:
- Define the Supply Chain vision and organization + on-board and align stakeholders + train/educate the organization in basic Supply Chain Management skills and knowledge.
- Form and implement the processes and the structure.
- Develop, implement and train supporting tools.
Process Design & Implementation
- A new and updated IBP organization was formed wherein relevant people were trained.
- Full buy-in for IBP and its processes was created from the Business Unit Management Team and all other relevant stakeholders in the organization, by explaining the conceptual model and its benefits, to ask for their inputs, and to involve the Management Team in the last step of the IBP cycle.
- A standardized and robust IBP process for all business lines (products) and all regions was in place at the end of the project. Supply chain KPI’s have been developed and especially the integration of demand (both coming from the markets/regions as well as from global product management) has been developed and professionalized.
Tooling Development & Implementation
- Basic master planning and IBP tooling has been developed for all major products to support the process.
- A new Demand Review tool was developed and implemented to capture & validate all global demand (at product line level and for all products). The usefulness and correctness of the tool was also demonstrated via several IBP cycles.
- To ensure one-source of high-quality data, a Supply Chain Data Warehouse has been designed and implemented, which was used to feed sales, forecast, planning, and inventory data into the IBP process and its tools. The data collection automatically extracts the relevant information from ERP and various excel sheets.