Breakfast webinar series EU Green Week 2021

Decentralized and ‘soft’ policy instruments in support of the circular economy

Three Tuesdays in a row, on May 18, May 25 and June 8, Möbius Business Redesign, Circular Flanders, the Association of Flemish Cities and Municipalities (VVSG) and the Flemish Institute for Technological Research (VITO) organize the breakfast webinar series “Decentralized and ‘soft’ policy instruments in support of the circular economy”. The webinar series is a EU Green Week 2021 Partner Event.

The circular economy steers us towards carbon-neutrality and zero-pollution. A different way of designing, reuse and the regeneration of natural systems are important principles. The circular road, however, is a challenging one. Not in the least for cities, regional governments and intermunicipal organizations. They are confronted with ever more complex societal challenges and fewer resources. To induce behavioral change in businesses and citizens, they can rely on ‘hard’ policy instruments – such as fiscal measures, permit granting and legislation. But so-called ‘soft’ tools are at least as important to achieve the desired policy goals. Success is highly dependent on forms of collaboration and targeted approaches.

During this series of webinars, we explore and share best practices on how decentral (local and regional) governments can and are already supporting circular entrepreneurs with an emphasis on ‘soft’ policy tools.

For whom?

Are you active within a regional or local government organization working on environment, waste, sustainable development, climate, energy, economy, work, etc.? Or do you work for an intermunicipal organization? And would you like to actively help realize the transition to a circular economy in your region or city? Do you feel you could use some guidance or inspiration? Then this webinar series is for you.


Webinar 1 – ESSENTIALS

Delivering the circular economy through decentralized, ’soft’ policy instruments.
18th of May, 9.00-10.30 am (The webinar language will be English)

During the first webinar, we will talk about the rationale behind regional and local (policy) action in the realization of the circular economy. You will be introduced to the governance essentials for the circular transition. An overview of possible ‘soft’ instruments used at local and regional level in support of the circular economy will be presented, illustrated by relevant cases from Europe. For example, how do I work on roadmaps, increasing awareness, knowledge sharing, coordination, partnerships and supporting pioneers?

Speakers: Helen Versluys (Möbius Business Redesign), Elmar Willems (Circular Flanders), Emma Borjesson (Malmö), Valerio Barberis (Prato), Nikolai Jacobi (ICLEI)

Webinar 2 – DEEP DIVES

Learn more about your ‘soft’ policy instrument of choice.
25th of May, 9.00-10.30 am (The webinar language will be English)

During the second webinar of the series, participants will be given the opportunity to gain inspiration and exchange views on a few ‘soft’ policy instruments that are successfully being deployed at the decentralized level to support the circular transition. After a short plenary meeting, you are invited to join one of the following topic discussions:

– Circular hubs that boost circular (and social) entrepreneurship at the local level: These circular hubs focus on networks where stakeholders – social businesses, SMEs and local government – meet each other and test concrete cooperation. You will learn more about the circular hubs supported by the European Social Fund/Circular Flanders, with first-hand witnesses from Flanders and the Netherlands.

Speakers: Katrijn Siebens (Circular Flanders), Tony Schoen (Circulair Werkspoorkwartier Utrecht), Mieke Frans (Smart Loops Provincie Vlaams-Brabant

– Regional and local subsidy mechanisms for circular economy projects: We offer a behind-the-scenes look at financial support mechanisms at the regional and local level. What is the scope and aim of your support? How would you design a process to evaluate and select potential projects?

Speakers: Miranda Geusens (Circular Flanders), Nicolas Moerman (Provincie Oost-Vlaanderen), Luc Spronck (Sowalfin)

– Developing local roadmaps for buildings and neighborhoods in favor of a circular economy, taking climate policy as a starting point. Climate and smart city policy can act as leverage for circular economy projects. We provide examples of circular projects related to the built environment and energy sector that are set up at the regional or local level within the framework of energy and climate action or smart city policy plans, think of the development of Positive Energy Neighborhoods, increasing the renovation rate, or improving the capacity of buildings to adapt to changing needs.

Speakers: Michiel Ritzen (VITO), Maarten De Groote (VITO), Carolin Spirinckx (VITO), Julie Poppe (Mechelen), Niels Kinds (Roeselare)


Exploration of instruments for public intermunicipal waste management organizations to promote the circular economy.
8th of June, 9.00-10.30 am (The webinar language will be Dutch)

Waste management in Flanders is typically delegated to intermunicipal waste management organizations. We address their contribution to the circular transition through ‘traditional’ waste management instruments. Next, we will give the floor to some Flemish waste intermunicipalities.

Speakers: Jasper Bloemen (Glimps), Laura Van De Woestyne (Laurafromthedesert, Make Sense)


The event has passend and registration is closed

EU Green Week Webinars by Möbius

Practical details

  • When: The breakfast webinars take place on 18 May, 25 May and 8 June, from 9.00am to 10.30am.
  • Language: Webinars 1 and 2 are in English, webinar 3 is in Dutch.
  • How to join: Upon registration, you will receive a confirmation mail containing a link to join the webinar(s).

In cooperation with:


If you have any questions about this meeting, please contact Helen Versluys

Helen Versluys

Helen Versluys
+32 496 47 81 39